
The design was developed in keeping with the perfume ‘Inverse’s aim to show two sides of a modern man, “”encompassing his intrinsic masculinity and his softer, more sensitive side,” as per the manufacturers.
“With Inverse, I wanted to celebrate the diversity of the opposite sex and create a fragrance for all these men I love, and yet, I also suspect that a woman will want to wear Inverse to appeal to a man with a fragrance they both find irresistible,” the Mirror quoted Kylie as saying.